Goal: Increase lead submission number by website redesign
Introduction
Abby Smith is an Interior Designer specializing in sustainable residential and commercial designs Her firm, Abby Smith Architecture, is renowned for integrating eco-friendly materials with modern aesthetics to create functional and inspiring spaces.
The CHAllenge
Abby’s online presence didn’t reflect her quality of work, and worse, it wasn’t converting visitors into consultations. Despite solid traffic, the site failed to guide users effectively, especially on mobile devices.
She needed a digital experience as professional and elegant as her architecture.
The CHAllenge
Abby’s online presence didn’t reflect her quality of work, and worse, it wasn’t converting visitors into consultations. Despite solid traffic, the site failed to guide users effectively, especially on mobile devices.
She needed a digital experience as professional and elegant as her architecture.
– Jonathan C., Founder, Creativeo
What wasn’t working
01
Unclear Calls-to-Action
Visitors didn’t know what to do next — there was no clear path to book a consultation.
02
Outdated Design & UX
The site looked dated and wasn’t aligned with Abby’s refined design aesthetic.
03
Poor Mobile Experience
The mobile layout was clunky, slow, and caused most visitors to bounce.
Why It Mattered
Potential high-ticket clients were visiting the site but leaving without engaging. Every missed inquiry meant a lost opportunity to win projects worth tens of thousands. Without changes, Abby’s marketing ROI and reputation — would continue to suffer.
what we did?
We redesigned Abby’s website into a sleek, modern, conversion-optimized experience tailored for her ideal client.
01.
Deep-Dive Strategy Session
We aligned brand goals, target audience, and user intent.
02.
UX/UI Redesign
We built a refined layout that matched Abby’s design standards and guided users toward action.
03.
Mobile-First Optimization
We ensured seamless performance across all screen sizes.
04.
CTA + Funnel Integration
We implemented strategically placed calls-to-action and a simplified contact flow.
Who We Help Who We Help
Key Results
Inbox metrics you can brag about.
📊 Metric
🚀 Before
✅ After
Conversion Rate
3.6%
5.1%
Bounce Rate
61%
46%
Mobile Engagement
28%
39%
Avg. Time on Site (min)
01:03
02:10
What Our Customer Say
I didn’t realize how much my old site was holding me back until the new one went live. Leads started flowing within days.
Working with Creativz was seamless. They understood both the visual side and the business side of what I needed.
I feel like my website finally matches the quality of my work. It’s clean, modern, and it actually gets me clients.
Think your emails can perform better?
Let’s craft journeys your audience actually opens, clicks, and converts.